About Us

Hi, I’m Jui, the founder of CASERY.
Honestly, I never imagined I’d start a business. I just knew I wanted to do something more. I’ve always loved wearing jewellery, especially those dainty, timeless pieces that quietly make a statement.

I’ve always been drawn to anti-tarnish, 18k gold plated jewellery because it looks elegant, lasts long, and feels effortless. CASERY was created for people who share that same love for simple yet striking jewellery that fits into every moment of life.

The story behind CASERY is a little funny. This business was originally meant to be about something else, but it naturally evolved into a fashion jewelry brand—and I couldn’t be happier about it.

Each piece at CASERY is thoughtfully selected to blend beautifully with whatever you wear, traditional or modern, casual or elegant, because jewelry should complete your everyday, not complicate it.

CASERY stands for confidence, self-expression, and timeless style.